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Key details
Job Description
Hungry, Humble, Honest, with Heart.
Field Marketing Manager, UK & Ireland — 12-month fixed-term contract, with a view to making the role permanent
Your Role
As the Field Marketing Manager for the UK&I region as part of EMEA North, your primary objective is to manage lead generation marketing activities and projects. It involves increasing awareness and drive demand for Nutanix products and solutions. This can be very diverse: from digital marketing to events and channel marketing and more. You work very closely with the field and channel marketers in the region and are a 100% part of this team that supports pipeline generation. It is crucial that you understand the lead funnel, have fresh ideas, bring a good amount of energy, and like to work with people. A can-do mentality is a must have.
You will be working with an internal team of sales, SDRs and channel and externally you will be working with 3rd party agencies. The role will require occasional travel. It is a B2B marketing role and your main job is to drive Nutanix marketing programs that support the business in pipeline generation. Therefore, it is important that you like to work and interact with people on all levels of an organisation.
Responsibilities:
- Work closely with sales and field marketing team members to drive and execute marketing activities.
- Be energetic and motivated to bring new ideas to the table to improve Nutanix go-to-market. Especially in digital, there is room to grow for the UK&I region.
- Drive required asset and program development/localization as needed in the region.
- Amplify Nutanix visibility and increase our volume of mentions in business media by developing the EMEA North social media channels.
- Use the customer references as a strong message to go-to-market via digital campaigns.
- Drive webinars and create a recurring agenda of activities.
- Improve Pay-Per-Lead local execution in collaboration with the EMEA Programs team.
- Track, measure and report back to the business on key performance indicators and overall effectiveness of activities.
- Measure ROI for all activities and analyse the sales funnel to identify areas for continual improvement.
Requirements
- You are hungry and willing to take on a new challenge in a fast-growing organisation to develop your career path.
- You are looking for a dynamic environment, and you are ready to launch projects that have never been done before.
- You want to join a collaborative team driven by excellence to deploy your skills and creativity.
About you
- At least 5 years of marketing experience
- A people person with a hands-on mentality
- Autonomous and able to work with remote teams across the globe (Nordics, Benelux, Eastern Europe, UK, France and more)
- Strong ability in building and developing marketing relationships to drive marketing planning and execution with key partners as well as internal stakeholders.
- Experience in marketing disciplines, including events, online, direct mail, and web-based marketing.
- Effectively and efficiently works with a vast array of information and copes with rapidly changing information.
- Excellent written and verbal communication skills to communicate marketing messages and technical concepts through various media in local, relevant languages.
- English is a must.
- Excellent marketing planning and project management skills, with a demonstrated ability to consistently prioritise and manage multiple tasks from concept through implementation, and deliver quality outcomes on time and on budget.
- Willing and able to travel regularly, including occasional international travel (when permitted by the organisation).
Qualifications:
- B.S./B.A./M.S./MBA degree in marketing or equivalent experience.
- Expert skills in Microsoft Office applications, specifically Word, PowerPoint & Excel.
- Preferably, experience with Salesforce.com.
Work Arrangement
Hybrid: This role operates in a hybrid capacity, blending the benefits of remote work with the advantages of in-person collaboration. In locations where our workplace policy applies (i.e. San Jose, Durham, Mexico City, Vancouver, Bangalore, Pune, Hoofddorp, Belgrade, Barcelona, Singapore, Sydney and Tokyo), employees are expected to work onsite a minimum of 3 days per week to foster collaboration, team alignment, and access to in-office resources.
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