Marketing Applications Manager - Houston / New York / Washington D.C.

Core Responsibilities:
Foundation Platform Administration & Technical Support
Serve as the firm’s technical subject matter expert for the Foundation platform, developing deep proficiency across all system functionality.
Administer system configuration, user provisioning, security settings, and access controls.
Provide ongoing technical support to end users, including troubleshooting system issues, resolving technical questions, and implementing workarounds when needed.
Monitor Foundation usage and system health through logs, automated alerts, and notifications to proactively identify and resolve issues.
Ensure quality control of data imports and integrations to maintain data accuracy and reliability.
Establish, document & enforce standards/workflows/best practices for experience data
Integrations, Automation & Data Management
Design, implement, and support custom automations and system integrations for Foundation and related Marketing and Business Development platforms.
Manage automated data flows into and out of Foundation and other systems (e.g., SharePoint, firm website, mobile applications, and related software).
Monitor and maintain existing integrations; troubleshoot integration failures and data synchronization issues.
Configure, test, and validate technical implementations for new integrations, system updates, and product enhancements.
Partner with internal teams and vendors to remediate data quality issues using manual updates, internally developed scripts, and vendor-supported automation tools.
Support experience data workflows for pitches, proposals, RFPs, rankings (metrics, reports).
Reporting & Output Production
Develop, maintain, and enhance custom reporting solutions tailored to the needs of practice groups, Marketing, and Business Development.
Build automated workflows to streamline data entry, validation, reporting, and export processes.
Support output production from Foundation, including reports, Word exports for proposals, Excel matter lists, and other formatted deliverables.
Training, Documentation & Adoption
Design and deliver technical training programs for Business Development and Marketing teams, covering system navigation, advanced search techniques, custom reporting, and output generation.
Provide additional training and best‑practice guidance to Marketing, Business Development, and other firm stakeholders as needed.
Create and maintain comprehensive technical documentation for applications, processes, integrations, automations, and configurations.
Support system upgrades and enhancements through testing, documentation, and training delivery.
Collaboration, Liaison & Continuous Improvement
Serve as the technical liaison between Marketing and the Technology Department; participate in scheduled Marketing Technology & Operations meetings.
Work with the Director of Marketing Technology & Operations to execute Foundation objectives, including data imports, profile updates, system enhancements, and project task management.
Collaborate with Marketing and Business Development to identify workflow efficiencies and recommend technical improvements, including potential AI‑enabled solutions to improve analysis and save time.
Support other marketing‑related technologies and systems as assigned.
While not responsible for ongoing data maintenance, perform minor data updates as needed to support operational requirements.
Serve as primary liaison with Litera (vendor support, enhancements, roadmap).
Maintain awareness of trends & best practices in legal experience management / marketing technology.
Qualifications:
Experience
Minimum of three (3) years of related business applications or systems experience required; law firm experience strongly preferred.
Experience supporting legal business or administrative departments (e.g., Marketing, Business Development, Operations, Accounting, Professional Resources).
Several years of experience working with deal, suit, or experience tracking systems or similar platforms.
Education & Technical Expertise
Bachelor’s degree in Technology, Business, or a related field preferred.
Experience with legal‑specific applications such as Foundation Deals/Experience or similar business development tools; CRM experience (e.g., InterAction) preferred.
Strong technical aptitude with hands‑on experience in system configuration, custom reporting, workflow automation, and data integration management.
Familiarity with API integrations, data migration tools, databases (e.g., SQL), and automation platforms is highly valued.
Ability to translate business requirements into effective technical solutions.
Experience managing system integrations, taxonomy design, or data governance frameworks.
Proven problem-solving skills to diagnose issues, identify root causes, propose scalable solutions.
Strong analytical and organizational skills; manage multiple priorities with minimal supervision.
Professional Competencies
Excellent written and verbal communication skills, with the ability to interact effectively with attorneys, senior management, and technical staff.
Strong technical communication skills; able to convert requests and feedback into clear technical requirements and deliverables.
Self‑starter who is dependable, service‑oriented, and invested in advancing the platform beyond basic system maintenance.
Motivated to advance the position beyond basic system maintenance
Must possess the ability to develop and mentor others
Demonstrated ability to manage competing priorities, work with urgency, and collaborate across business and technical teams.