Director - Sales Programs

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Program & Project Management Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Salesforce is looking for an experienced Director, Sales Programs to join our Business Operations team in UKI, reporting into the Head of Productivity. In this role, you will lead a team of trusted pipeline business partners — driving best-in-class pipeline and revenue impact programs across the field, building operational rigor, and partnering with Enablement to deliver measurable value to UKI sales. Responsibilities: Analyze the health of the UKI by interpreting key performance metrics, presenting recommendations to senior leadership, and leading root cause analysis and recovery strategies to ensure the team is focused on the highest-impact activities. Own a consolidated demand generation plan and calendar for all of UKI, aligning to regional and global sales priorities to meet pipeline generation targets. Lead the team to design and execute high-impact, targeted sales programs through rigorous stakeholder management and cross-functional alignment, optimizing for sales engagement and pipeline conversion into ACV. Drive operational excellence by transforming business reporting cadences, partnering with the Enablement team, and contributing to the UKI Productivity Leadership team to foster a high-performance, people-first culture. Required Qualifications: Significant experience in a sales programs, business development, sales readiness, or marketing role within a high-tech environment. Proven track record leading demand generation campaigns and programs in partnership with senior field sales organizations. Strong analytical and problem-solving skills with a quantitative approach to measuring and optimizing program performance. Exceptional leadership, communication, and stakeholder influencing skills with demonstrated ability to drive cross-functional execution. Preferred Qualifications: Experience combining sales programs with marketing or sales readiness functions. Familiarity with go-to-market strategy and long-term transformational initiatives. Experience working in or alongside an Enablement function. Proven ability to build and scale operational frameworks in a fast-paced, matrixed environment. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and   be your best , and our AI agents accelerate your impact so you can   do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world. Accommodations If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form . Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options. We are a recognised Disability Confident member under the UK Government Disability Confident employer scheme. We are committed to providing an inclusive recruitment process and will offer an interview to disabled applicants who meet the essential criteria for the role. Applicants are welcome to opt-in to the interview scheme as part of the application process. If you would like to apply under the scheme, please click the link to the Accommodations Request Form above and scroll to the UK Disability Confident Scheme section within the form. Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. 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